Over the past decade, data centers have become increasingly more sustainable, but the rising demand for data in recent years has made the data center the largest consumer of power. Every second of the day, the average person creates approximately 1.7 MB of data, and 90% of that data has been made in the past two years. A data center uses a measurement called Power Usage Effectiveness (PUE). The PUE measures the power used to run a server as one, and ventilation systems, building security, heating, and cooling – are added. Just a few years ago, the PUE was up to two, which means a data center used another kilowatt of energy for every kilowatt of networking and data storage. Since then, the PUE has receded to 1.55 as new data centers come online with a holistic, sustainable infrastructure. It is estimated that 40% of the total energy consumed by legacy data centers is used for cooling purposes – so there is still work to be done to achieve a net-zero carbon footprint.

Partnering with a critical environment expert at Stark Tech can guide data center administrators on the green initiatives and pitfalls challenging their industry. Our team can implement a high-efficiency power and cooling infrastructure and monitor temperature and humidity levels to reduce the load on HVAC systems while forecasting future energy consumption. Long-term energy efficiency and cost reduction strategies may include solar, wind, and hydropower renewables. Aside from the sustainable benefits, renewable energy has been protected from global energy prices as a result of geopolitical conflict across the globe. Our award-winning service technicians can help identify energy waste with a complete energy-efficient solution, provide detailed mechanical and electrical schematics, cost of ownership and return on investment justification, and deliver conception to completion support.

Stark Tech is helping the data center industry to adapt and pursue sustainability initiatives. With our help and data-driven automated monitoring technology, industry executives can easily add sustainability to performance indicators such as customer and financial reporting as part of their organizational strategy toward a carbon neutral operation. Our ability to improve efficiency and monitor the investment into the cost of operations can trigger an accelerated effort of sustainable practices throughout the industry.